Packaging Research in Food Product Design and Development
Howard R. Moskowitz PhD, Michele Reisner, John Benedict Lawlor, Rosires Deliza
Packaging Research in Food Product Design and Development is the first book to comprehensively address the issues of graphics design and visual concepts, from a systematic, scientific viewpoint, yet with business applications in mind. Positioned specifically for foods and beverages, Packaging Research in Food Product Design and Development uniquely combines consumer liking, segmentation and “how to” business methodology with a detailed treatment of the different facets of concept research
Catégories:
Année:
2009
Edition:
1
Editeur::
Wiley-Blackwell
Langue:
english
Pages:
280
ISBN 10:
0813812224
ISBN 13:
9780813812229
Fichier:
PDF, 13.53 MB
IPFS:
,
english, 2009